De dentro para fora e de fora para dentro: a influência da vestimenta na psicologia

Janis Marques de Oliveira Marques; Jamili Rasoul Salem de Souza; Davi Vantini; Ingrid Bertollini Lamy

doi:10.5433/1679-0383.2026.v47.54641

Autores/as

Janis Marques de Oliveira Marques Faculdade de Medicina do ABC https://orcid.org/0009-0007-2068-7515
Jamili Rasoul Salem de Souza Faculdade de Medicina do ABC https://orcid.org/0009-0002-1519-0495
Davi Vantini Faculdade de Medicina do ABC https://orcid.org/0000-0001-8720-1478
Ingrid Bertollini Lamy Faculdade de Medicina do ABC https://orcid.org/0000-0002-8025-9578

DOI:

https://doi.org/10.5433/1679-0383.2026.v47.54641

Palabras clave:

Psicología de la moda, Identidad, Colores, Autopercepción, Subjetividad

Resumen

El presente ensayo teórico investiga las relaciones entre moda, color y psicología en la constitución de la identidad y en la regulación emocional. A partir de una revisión bibliográfica integradora, se discute cómo el vestir se configura como una forma de lenguaje simbólico, mediador entre el yo y el mundo. Se abordan contribuciones de la psicología social, analítica y cognitiva, así como perspectivas de la neuropsicología de la moda. Las evidencias indican que las elecciones de vestimenta, asociadas a la percepción de los colores, influyen en el bienestar, la autoestima y la cognición social, revelando la potencia psíquica y simbólica del acto de vestir.

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Biografía del autor/a

Janis Marques de Oliveira Marques, Faculdade de Medicina do ABC

Licenciatura en Psicología por el Centro Universitario Facultad de Medicina del ABC (FMABC), Santo André, São Paulo, Brasil.

Jamili Rasoul Salem de Souza, Faculdade de Medicina do ABC

Doctoranda en Ciencias de la Salud por el Centro Universitario Facultad de Medicina del ABC (FMABC), Santo André, São Paulo, Brasil.

Davi Vantini, Faculdade de Medicina do ABC

Doctorando en Ciencias de la Salud por el Centro Universitario Facultad de Medicina del ABC (FMABC), Santo André, São Paulo, Brasil.

Ingrid Bertollini Lamy, Faculdade de Medicina do ABC

Maestría en Ciencias de la Salud por el Centro Universitario Facultad de Medicina del ABC (FMABC), Santo André, São Paulo, Brasil.

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